design

operators are

standing by

Crafting short-form sales content

 

Won't change how you do it,

but will make it easier to do it.

mini courses

(Individualized Learning)

what happens

what  you do

Fine Print:

All instruction and work

is done IRL via Zoom

 

No software or expensive equipment as required or needed.

 

QUICK apply

now

Sales is a daily fight for attention—but here’s the plot twist: you can reach millions without spending a dime. All it takes is your phone, a solid plan, and a little personality.

 

 

 

 

 

 

You don’t need a studio. You don’t need fancy gear. You definitely don’t need to buy airtime. You just need the right skills—and that’s exactly what this course gives you.

 

In this mini course, you’ll learn how to:

  • Master basic video composition and lighting to make your content shine
  • Craft compelling stories that hook, entertain, and convert
  • Develop an authentic on-camera presence (no acting lessons required)
  • Tap into emotion, nostalgia, and psychology to speed up audience engagement
  • Sell your business without sounding like a sales pitch
  •  Position yourself as a go-to expert in your space

 

outcome

Create at least two (02) video “commercials” that sell your business and its offerings which can immediately be uploaded as a Short, Reel, or TikTok

Sales videos used to

require big budgets.

Now? Just your phone.

$150

02 sessions | 06 hours

In addition to personalized instruction,

every mini course includes:

 

Work on your schedule; day's, nights or weekends.

PDF Study Guide

Limited time access to all Basics content

and assistance as needed for 30 days.

on your schedule

days, nights

and weekends

what happens in a mini course?

just because it's mini, doesn't mean you don't get a lot!

Brainstorming

Features

Research

We all want to find the best, most innovative solution to our sales and marketing problems. We want to

 

Brainstorming helps you discover the best solution to the challenge before you by asking: What If?

Some times, we need to see how others are working to resolve a challenge. We can glean insight from their solution.

 

Features put the problem into perspective through example.

Part of having a robust and successful marketing strategy is knowing what separates you out. You need to stand out not blend in.

 

Market Research walks you through the process of making sure what you say and is unique.

Challenges

Lectures

Skill Building

How do you know if something that you’re doing is working? How do we know it’s the right solution, the one we need? Challenges!

 

Challenges put your renewed skills and thinking to the test.

 

There’s more than just doing drills and building skills to learning. You need context. You need to know the why.

 

Lectures give you the background, the context and the why to really solidify and deepen your learning.

You’ve got the chops.  This isn’t your first day at the rodeo. You know what your doing, you just need to put them use differently. In a more modern way.

 

Skill Building takes you step by step through the process of modernizing your skills.

what you do in this course

You do...

what goes

into making

great content?

To create content that resonates and keeps audiences engaged, it’s essential to understand both your identity and your target audience. If you’ve been in business for a while, now is the ideal time to refine your story and share it confidently.

 

pre-work*

01 hour of work

stories need

to be grounded

in performance

Stories aren’t just for fun—they’re a powerful way to grab attention and drive action, whether it’s a call, a visit, or a click.

 

The key is making your brand unforgettable with stories that stick, turning everyday products or services into something exciting. In this session, we’ll refine your stories, amp up their appeal, and craft a strong sales personality to make your videos more impactful.

 

session one

03 hours of work

all it takes is

a bit of style

and pizzazz...

You've finished a first video draft! Now, let’s amp it up with personality and style so it grabs attention and gets results.

 

We’re taking cues from those quirky, over-the-top local TV ads that stick in your head and spark action. Plus, we’ll tap into nostalgia to make your message more engaging and relatable. And of course, we’ll break down video design—because even the best story needs sharp visuals, solid pacing, and smart structure to stand out.

session two

03 hour of work

so...

You SUDDENLY

Have Some Time On Your Hands

QUICK apply

Please use the form below to tell me a bit about yourself—your goals, your business, and the areas where you’d like to grow. This helps me make sure the course is a good fit for you.

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certification details

In addition to personalized instruction,

every mini course includes:

PDF Study Guide

Limited time access to all Basics content

Assistance as needed for (10-30*) days.

All instruction and work is done IRL via Zoom

No software or expensive equipment is required or needed.

 

If your application is accepted, you’ll receive an invoice for the full course fee. Payment is due in full before the course begins, unless we’ve agreed to a different arrangement in writing. Spots are limited, so enrollment is only confirmed once payment is received.

 

Thank you!

You’ve wasted time and money on worse.

 

Let’s do this.

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